Hello and welcome to my blog. Here I will share with you my passion about design, the internet, communications, branding and what talented amazing people are creating everyday.

This is not a blog post

This is not a blog post about the new media revolution
About how the web changes everything for everyone
About how agencies might or might not be relevant anymore.
It's definitely not a blog post about web 2.0
About traditional media versus digital media
I'm not going to write a blog post about blogging, Twitter or Facebook
Or about the future of online advertising
And the future of the newspaper industry or traditional media.
I will definitely not take a stance on who Google might be buying this week.
This is not a blog post on how to land a job in social media
Or how building online communities is changing the world
And this blog post will not reveal the magic recipe on how to score the next big viral video.
I am not writing a blog post on how such and such online metric doesn't match another
And how such and such method might or might not be accurate enough.

This IS a blog post that assumes you've already read all the MANY other posts that DO talk about it. Endlessly.
This IS a blog post that will try to focus on 1 thing only.
This blog post will ask you 1 question and hopefully you have an answer:

WHAT ARE YOU DOING RIGHT NOW TO MAKE HUMANS AND BRANDS HAPPIER ?